Estudo da viabilidade da implementação de um estúdio de beleza no município de São Domingos do Sul – RS

Abstract

The present study aims to evaluate the feasibility of implementing a beauty studio in the city of São Domingos do Sul/RS, given the constant growth of this sector and female entrepreneurship. Women are increasingly focused on being independent and starting their own business has been the starting point for this. Feminist entrepreneurship is also related to empowerment, visibility, recognition, reception and information sharing. To carry out the research, a plan proposal is chosen, being descriptive as to the objective, presented in a quantitative format and referring to a survey regarding the technical procedure. In order to achieve the proposed objective, a survey and projections of revenues, costs and expenses were carried out with professionals in the area to structure a financial plan and assess the feasibility of the investment. Through this planning, based on the projections for the first five years of operation, it was verified that in the second year of operation of the studio, the initial investment is recovered and generates a positive balance of R$ 66,981.66, and the implementation of the studio is considered viable.